Find the answers to your home improvement questions.
You do excellent work that your clients love. Even better, you do it on time and on budget. You should be a shining star in your field. So why aren’t you able to book business in advance more often? For many home improvement companies, jobs come in last minute, sometimes . . . Read more
You can be a go-to pro in your field and do tremendous work. Even better, you can come in under budget and ahead of schedule 100% of the time. While these things are certainly important for building your brand, performance is only a single part of the equation when you’re . . . Read more
One of the pitfalls of being in business for yourself is having to deal with your customers’ overdue accounts. You’re a contractor not a collector, and you have better things to be getting on with than chasing down late payments. For small contractors especially, a couple of accounts in arrears . . . Read more
The bigger the purchase, the more important word of mouth becomes. In an article on how homeowners choose a remodeler, pro contractors share that most of their business comes from remodelling referrals. There are plenty of marketing statistics that show customers trust referrals more than ads, or turn to reviews . . . Read more
Cutting corners is all too common in the home improvement industry, but contractors who try to stretch their time and dollars too far are in danger of losing their bread and butter sooner or later. Cutting corners on a home improvement project leads to unhappy clients, and even potential liability . . . Read more
Since consumers generally don’t need new floors installed on a regular basis, flooring installers must rely on a perpetual influx of new clients. Focusing on bringing in business is practically a full-time job in itself, requiring email marketing, a social media presence, advertising campaigns, and outreach. Especially for a smaller . . . Read more
As a building professional or contractor offering a unique service like flooring installation, making and keeping connections is essential part of doing business. Referrals are paramount to success, but those referrals can only take you so far. This is especially true if you’ve got a relatively new business without an . . . Read more
When trying to close a contract with a new client, contractors are often faced with many obstacles. Therefore, Homeowners are usually getting quotes from at least 3 companies, so how do you make sure that you’re the contractor who closes the deal? In our latest video, BuildDirect CEO, Dan Park, . . . Read more
In the building business, it may feel as though there is a shortage of qualified laborers in the marketplace, but perhaps you’re just not taking the right steps to attract the kind of people you want to have as part of your business. In our latest video, BuildDirect CEO, Dan . . . Read more
Is direct mail an effective marketing tool for your contracting business to reach new customers? While it may not be the first choice for marketers, there are still ways in which direct mail can benefit your business. BuildDirect CEO, Dan Park, sat down with building materials expert, Mark Mitchell, to . . . Read more