All posts in Building Professionals (33)
The bigger the purchase, the more important word of mouth becomes. In an article on how homeowners choose a remodeler, pro contractors share that most of their business comes from remodelling referrals. There are plenty of marketing statistics that show customers trust referrals more than ads, or turn to reviews . . . Read more
Cutting corners is all too common in the home improvement industry, but contractors who try to stretch their time and dollars too far are in danger of losing their bread and butter sooner or later. Cutting corners on a home improvement project leads to unhappy clients, and even potential liability . . . Read more
Since consumers generally don’t need new floors installed on a regular basis, flooring installers must rely on a perpetual influx of new clients. Focusing on bringing in business is practically a full-time job in itself, requiring email marketing, a social media presence, advertising campaigns, and outreach. Especially for a smaller . . . Read more
As a building professional or contractor offering a unique service like flooring installation, making and keeping connections is essential part of doing business. Referrals are paramount to success, but those referrals can only take you so far. This is especially true if you’ve got a relatively new business without an . . . Read more
When trying to close a contract with a new client, contractors are often faced with many obstacles. Therefore, Homeowners are usually getting quotes from at least 3 companies, so how do you make sure that you’re the contractor who closes the deal? In our latest video, BuildDirect CEO, Dan Park, . . . Read more
In the building business, it may feel as though there is a shortage of qualified laborers in the marketplace, but perhaps you’re just not taking the right steps to attract the kind of people you want to have as part of your business. In our latest video, BuildDirect CEO, Dan . . . Read more
Is direct mail an effective marketing tool for your contracting business to reach new customers? While it may not be the first choice for marketers, there are still ways in which direct mail can benefit your business. BuildDirect CEO, Dan Park, sat down with building materials expert, Mark Mitchell, to . . . Read more
Whether you’re looking to get more positive reviews to add to your website, or you’re wondering what to do when you receive negative feedback from a previous client, these tips shared by Mark Mitchell, building materials sales expert, will help you get more business as a contractor. Nowadays, people look . . . Read more
Want to stand out from your competition? Being a contractor can be a competitive business, with so many experienced candidates vying for the attention of the same potential customers. In our latest video, Dan Park, CEO of BuildDirect sits down with Mark Mitchell to discuss 5 simple ways in which . . . Read more
Contractors can benefit from marketing through both traditional and social media marketing mediums, so where do you start? When it comes to promoting your contracting services, it’s important to choose the best marketing platform to connect with potential customers. In our latest video, BuildDirect CEO, Dan Park, asks building material . . . Read more